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What is Your Brand Identity

June 22, 2010 by Leave a Comment

Have you considered what your brand identity is for your business?  What are you known for in the market place and how do your clients connect the fact that you offer what they need?  These are important questions that you need to answer and how you answer them can have a dramatic impact on the success of your business.

What would you say if I told you for less than $100 you can have the opportunity to find out the answer to these and a number of other questions on branding that can have a positive impact on your business?    My friend Lethia Ownes is travelling across the country conducting a 7 city tour to help you answer these questions in a seminar in a city near you.  In fact her tour will reach the half mark this weekend with her appearance in Baltimore.

Are you near or can you travel to the Baltimore area this weekend to hear her?  I highly recommend it. You can find out information at the Irresistible Brand 7 City Tour. For a limited time you may have the opportunity to bring a guest for free.  That is right, buy one ticket and bring a guest along at no additional cost.  If you have not had the pleasure of hearing Lethia speak here is a video of her discussing the Irresistible Brand 7 City Tour.

I hope that you enjoyed the video.  Take a look to find out more about this unique opportunity to listen to a certified Personal Brand and Social Media Strategist talk about developing Your Irresistible Brand.

Filed Under: Branding, Business, Relationship, Soical Media, Video Tagged With: , , , ,

The Art of Selling Yourself

June 16, 2010 by 8 Comments

Your ability to sell yourself is vital to your ability to develop a relationship.  It does not matter if the relationship is business or personal, the most important thing is to make a good first impression.   How do you make a good first impression?

Smile – You must smile when you first meet someone.  It might seem kind of funny that I even mention it, but you would be surprised at how many people do not smile when they are approaching to meet someone.  Your smile is your greeting card.  It says, hello I am a friendly person and I would be a nice person to meet.  Now let’s think about this for a minute, who would you like to meet a friendly person or an indifferent of uninterested person?  Of course you want to meet the friendly person.

Smiling is just the first step in the process and I hope that when you meet someone today that the first thing you do is smile.  I am willing to bet that the majority of the time you will receive a smile in return.

Filed Under: Branding, Interview, Leadership, Relationship, Your Talents Tagged With: , , , , ,

Building Your Irresistible Brand

June 11, 2010 by 5 Comments

Do you have a dream or idea about your business?  Have you thought of developing products and services for people you know can benefit from them? But you have not been successful because you have not determined your brand identity.  This is a problem that a number of us face when we are starting a new business.  The best thing to do is to get someone to help you.  You need someone who can provide you the strategy you need to be successful.  You need someone with a proven track record and results that you can measure.

That person is my friend Lethia Owens.  Lethia is a certified personal branding and social media marketing strategist with a track record of measurable proven results. She knows there are a number of people across the country that could benefit from the information she has to share so she decided to meet the people where they are.  Lethia has embarked on a 7 City Tour that extends from one end of the country to the other.   Check out her TV news interview below.

I met Lethia about 5 years ago at the National Speakers Association Annual Conference in Orlando, Fl and she is a dynamic international speaker.   When she was in the process of putting this tour together she asked if I would be a co-manager of her affiliate program for the tour.  I accepted and would like to invite you to become an affiliate too. 

If you are not familiar with the affiliate process it is a great way to help others and make money too.  With that said I must reveal that I will make money as an affiliate if you purchase from the links in this post.  But if you become an affiliate you can make money too.  You will get all of the details from clicking the 7 City Tour Link and scrolling to the bottom of the page and click the “Earn and Learn” Affiliate program link.

If you cannot attend one of the tour dates yourself consider sending this information to a friend who can.  Better yet there may be a way for you and your friend to attend the tour at a city near you for the price of one admission.  Check out the city and tour information for details.  You and your business will benefit from the information that Lethia has to share.  If you plan to come to the New York City Tour I look forward to meeting you there.

Filed Under: Branding, Business, Soical Media, Video Tagged With: , , , , ,

Be Flexible Explore and Develop Your Creativity

June 8, 2010 by 4 Comments

For some people the thought of being flexible give them angina.  If you are normally not open to being flexible please indulge me for a few minutes.    The reason that you get chest pain or feel uneasy at the thought of doing something different is probably out of fear.  Do you know the fear of the unknown impacts the majority of us, but it is how we react to it that makes all the difference in the world.

So let me ask you, when was the last time you did something that was totally new to you?  For example explore a place you had never been before?  If you said not in a long time or you cannot even remember then I would like to extend an invitation to you to do so as soon as possible.  Why?

Being willing to explore opens up your mind to new things and provides the opportunity for you to develop your creativity.  When you experience new things it causes your brain to think in a different way, especially if you are not use to exploring.  When we were children we explored all the time.  That was the way we learned.  As we get older a number of us became more sedentary and set in our ways.  The routine becomes the norm and we stop exploring.

Exploring is fun. There are wonders to discover if you are willing to be a little adventurous.  Don’t you want to have some fun? Have you ever seen an indoor beach with lounge chairs suspended above the Atlantic Ocean?  Well if not take a look at this video.  You will discover that and more.  Join me on a little exploration journey.

Now that you have seen this video I hope that you will be willing to become more flexible, take a risk and start exploring again.  You never know what you may discover.

Filed Under: Branding, First Impression, Leadership Tagged With: , , ,